We scan the website
We open the homepage and up to 15 internal pages chosen by relevance. We extract structure, forms, calls to action, structured data and trust signals.
Six steps. Zero guesswork.
We search what the market says
Real search queries built from the services found on your site. We check where you appear, which external profiles exist and what reputation is publicly visible.
We measure competitors
We identify relevant competitors, scan them the same way and compare on identical criteria.
We compute the scores
Six deterministic scores from measured signals. The same site always produces the same score. These are not estimates.
We write the report
An AI model turns signals into explanations and priorities. It may not change the numbers, and it may not assert anything unverified — if live search did not run, the report says so.
We validate before delivery
The report passes a truth check that flags any claim not supported by external evidence.